Our practice was founded by Maddy, a psychology student who saw firsthand the gaps in the mental health space. While learning how therapy should work, she also noticed what wasn’t working, long waitlists, limited access, rigid systems, and clinical environments that didn’t always feel human.

Rather than accepting the status quo, Maddy set out to create change.

Believe In U began as an online practice, built with accessibility at its core. By removing geographical barriers and the limitations of physical rooms, we are able to offer timely support without waitlists, making therapy more accessible to people wherever they lived.

Two years on, that vision has grown.

We’re proud to now offer a face-to-face clinic on the Gold Coast, running alongside our online practice. This allows us to continue supporting clients in ways that suit their lives, whether that’s in person or online.

We’re here to shake things up. To redefine what therapy looks like and how it feels. From the moment you walk through our doors to the moment you leave, you’ll notice things are done differently. We believe therapy should feel welcoming, thoughtful, and something you actually look forward to returning to.

This is therapy as we believe it should be.